Friday, September 25, 2026
Science

Think you know how long you'll wait? Research says think again.

From coffee shops to customer service call centers, most people believe they have a good sense of how long a service will take. But new research from the University of Florida Warrington College of Business shows that customers often underestimate how much service times can vary, a behavioral bias w...

Think you know how long you'll wait? Research says think again.
Image: Phys.org
From coffee shops to customer service call centers, most people believe they have a good sense of how long a service will take. But new research from the University of Florida Warrington College of Business shows that customers often underestimate how much service times can vary, a behavioral bias with important implications for service systems and customers alike.

Originally published at Phys.org

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