Wednesday, August 26, 2026
Science

Gambling branding dominates Premier League YouTube highlights, new study finds

New research from the University of Nottingham has found that gambling brands were visible in 32% of Premier League soccer highlight footage, compared with less than 2% of FIFA World Cup highlights, raising questions about viewers' exposure to gambling marketing.

Gambling branding dominates Premier League YouTube highlights, new study finds
Image: Phys.org
New research from the University of Nottingham has found that gambling brands were visible in 32% of Premier League soccer highlight footage, compared with less than 2% of FIFA World Cup highlights, raising questions about viewers' exposure to gambling marketing.

Originally published at Phys.org

The Morning Briefing

Subscribe to our Newsletter

Be the first to receive the latest news, market analysis and updates — delivered straight to your inbox.