Now that the World Cup is over, can host cities turn their investment into a lasting social impact?

The 2026 World Cup has been a real moneymaker for FIFA. Revenue from TV broadcasting rights, ticket sales and other commercial sources is projected to amount to nearly $11 billion, which would make it the most financially successful event in the international soccer governing body's history.

July 20, 2026 6 views

Now that the World Cup is over, can host cities turn their investment into a lasting social impact?

Image: Phys.org

The 2026 World Cup has been a real moneymaker for FIFA. Revenue from TV broadcasting rights, ticket sales and other commercial sources is projected to amount to nearly $11 billion, which would make it the most financially successful event in the international soccer governing body's history.

Originally published at Phys.org

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Now that the World Cup is over, can host cities turn their investment into a lasting social impact?

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