Friday, July 31, 2026
Science

Tourism firms face complex path to sustainability

Tourism businesses across Aotearoa New Zealand are working to become more sustainable, but a new study shows the process is complex and rarely straightforward. The research, based on in-depth interviews, data analysis and site visits with established tourism operators across the country, examines ho...

Tourism firms face complex path to sustainability
Image: Phys.org
Tourism businesses across Aotearoa New Zealand are working to become more sustainable, but a new study shows the process is complex and rarely straightforward. The research, based on in-depth interviews, data analysis and site visits with established tourism operators across the country, examines how businesses move from good intentions to more sustainable ways of working.

Originally published at Phys.org

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