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Who shops at farmers markets in the US?
- May 15, 2026 at 12:56 PM
- 46 views
People who shop at the more than 8,700 farmers markets operating in the U.S. either year-round or seasonally generally fall into six distinct groups. Three of them are more interested in farmers markets than the others. I study local food systems as a strategic communications scholar, and that's the main takeaway from a study that I conducted with several colleagues.
Originally published at Phys.org