Can anyone look cool wearing Snap’s $2,000 glasses?
Yesterday, Snap debuted its new $2,195 Specs glasses. In an interview with CNBC, Snap CEO Evan Spiegel described the Specs as something the company had been working on for more than 12 years, an attempt to "bring computing into the world" and "make it more human." He positioned them as a device to h...
By Victoria SongJune 17, 202670 views
Image: The Verge
Snap CEO Evan Spiegel wearing the Snap Specs. They’re not the worst on him, but bold fashion rarely makes for mainstream success. | Screenshot: CNBC
Yesterday, Snap debuted its new $2,195 Specs glasses. In an interview with CNBC, Snap CEO Evan Spiegel described the Specs as something the company had been working on for more than 12 years, an attempt to "bring computing into the world" and "make it more human." He positioned them as a device to help people stay more connected to the world around them instead of looking down at their phones. People, he said, are tired of screens.
While Spiegel was speaking, I was struck by how, whenever his head moved, the light caught the lenses just so, revealing the hidden outline of the Specs' display. It was ironic that Spiegel was talking about scr …
Be the first to receive the latest news, market analysis and updates — delivered straight to your inbox.
We value your privacy
We use cookies to run this site and, with your consent, to measure
traffic and improve our content. Necessary cookies are always on. You
can accept all cookies or choose which ones to allow.
Privacy policy.