Tuesday, June 30, 2026
World

In the Trump era, everybody's talking about 'soft power.' But ... what is it exactly?

The U.S. government long saw giving international aid as a way to build goodwill throughout the world. Did it work? And what does the reducing of foreign aid mean for that effort now?

In the Trump era, everybody's talking about 'soft power.' But ... what is it exactly?
Image: NPR World

The U.S. government long saw giving international aid as a way to build goodwill throughout the world. Did it work? And what does the reducing of foreign aid mean for that effort now?

(Image credit: Ben de la Cruz/NPR)

Originally published at NPR World

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