New research explores the paradox of firms' unique technologies
A company's ability to be technologically unique is an asset, but it can also be a costly, isolating characteristic. A new study published in Strategic Management Journal provides empirical evidence of this paradox, offering documentation of technologically unique payoffs, as well as the double pena...
Image: Phys.org
A company's ability to be technologically unique is an asset, but it can also be a costly, isolating characteristic. A new study published in Strategic Management Journal provides empirical evidence of this paradox, offering documentation of technologically unique payoffs, as well as the double penalty of being a contrarian company.
Originally published at Phys.org
