- Technology
- Americas
AI was everywhere at gaming’s big developer conference — except the games
- Jay Peters
- March 22, 2026 at 12:00 PM
- 4 views
AI was everywhere at the GDC Festival of Gaming this year. Vendors at the event pitched generative AI tools for things like making AI-driven NPCs and even entire games from a chat box. On the show floor, I spent 10 minutes playing a demo of a pixel-art fantasy world generated by Tencent's AI tools. In a briefing with Razer, I watched an AI assistant for QA automatically log issues in a shooter game. And there were many talks about AI, including a standing-room only presentation by Google DeepMind researchers about playable AI-generated spaces.
But there was one key place where AI was missing: the games themselves. Of the many developers I s …
Originally published at The Verge