December 24, 2024

Summer movie season has had ‘plenty of tricks up its cinematic sleeve’ for AMC

 Summer movie season has had ‘plenty of tricks up its cinematic sleeve’ for AMC

Summer movie season has had ‘plenty of tricks up its cinematic sleeve’ for AMC

A year after the “Barbenheimer” phenomenon, movie-theater chains are enjoying a boost in foot traffic from this year’s hit summer movies, says analytics company Placer.ai.